Celina Boosts Order Experience with Custom Ecommerce Solution

40%
faster order process
25%
increase in sales
30%
manual tasks reduction
QUICK STATS

Industry

Tent and Fabric

Technologies

BigCommerce, ERP Integration

Company Size

Medium-sized enterprise

Domain Area

Ecommerce

40%
faster order process
25%
increase in sales
30%
manual tasks reduction
QUICK STATS

Industry

Tent and Fabric

Company Size

Medium-sized enterprise

Technologies

BigCommerce, ERP Integration

Domain Area

Ecommerce

Business Challenge

Celina, a provider of tents and related accessories, faced significant challenges in managing their custom orders. The process was manual and time-consuming, involving multiple steps from initial customer contact to finalizing the order. Clients had to call or email their requirements, which the customer service team then manually processed, leading to delays and inefficiencies. The company needed a streamlined solution to simplify the customization process for their diverse clientele, including humanitarian, military, and civilian markets.

Solution

We implemented a comprehensive ecommerce platform using BigCommerce to automate and streamline the custom order process. The solution included custom product pages allowing customers to configure their tents online, choosing specifications like size, materials, and logos. This system also enabled users to upload custom designs, which were instantly visualized on the product images. Daily Scrum meetings ensured close collaboration between our team and Celina, addressing issues promptly and adapting the solution to meet their needs effectively.

Celina’s ecommerce website showcasing custom tents and accessories
Celina’s ecommerce website showcasing custom tents and accessories
Customer placing an online order using Celina’s streamlined ecommerce platform

Benefits

Enhanced customer ordering experience.
Order processing time significantly reduced.
User-friendly platform boosted sales by 25%.
Customer placing an online order using Celina’s streamlined ecommerce platform

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    Drop us your details and one of the Fulcrum team will reach out within one working day.