Jura Connects with Coffee Connoisseurs Using AR Tech

50%
YoY Revenue Growth
37%
Increase in Average Order Value
15%
Increase in Conversion Rate
QUICK STATS
Industry
Manufacturing & Retail
Technologies
Magento, Threekit
Company Size
$500M-1bn
Domain Area
Coffee Machine Manufacturing
50%
YoY Revenue Growth
37%
Increase in Average Order Value
15%
Increase in Conversion Rate
QUICK STATS
Industry
Manufacturing & Retail
Company Size
$500M-1bn
Technologies
Magento, Threekit
Domain Area
Coffee Machine Manufacturing
Business Challenge

Whilst the COVID-19 pandemic was in many cases good for coffee shop business, selling coffee equipment was difficult without the in-store experience.

Customers weren’t receiving the tacit benefit of seeing machines, or the additional info from staff. Jura needed a way to reconnect with customers in a virtual world to pick up sales.

Solution

Fulcrum’s Creative Hub implemented an auto-scaling AR instance that even showed a virtual coffee being poured.

Beyond offering a way for customers to view the machines in situ, we also designed and built ‘Jura Live’ – an application add-on which enables live at-home demos with customers.

Benefits

50% YoY Revenue Growth

22% Increase in Transactions

37% Increase in Average Order Value

15% Increase in Conversion Rate

Don’t Just
Take Our
Word for It…

?>
   

Let's Talk

Drop us your details and one of the Fulcrum team will reach out within one working day.

    Let's Talk

    Drop us your details and one of the Fulcrum team will reach out within one working day.