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Healthcare Company Witnesses 3x Rise in Customers with an Online Solution

Industry

Healthcare

Company Size

$100-500M

Technologies

Java

Domain Area

Web App Development

Business Challenge

This healthcare-provider was looking to improve convenience for existing customers and move from traditional, stove-piped delivery models to a “connected care” model.

With the growing demand for a digital experience, the company needed to offer a seamless experience with a holistic health approach. It also aimed to create a competitive offering in the marketplace.

Solution

Health Assessment: online tools for self-assessment Health Channels: a set of pages linked to content relevant to health risks Content Management: content authors to develop, organize, review/approve and publish content. Campaign management: A tool for creation, management, delivery and analysis of personalized campaigns. Trackers: Health trackers for a member to keep track of various habits and clinical markers. Calculators: BMI, healthy weight, calories and sugars intake.
doctor checking results on a tablet
nurse helping an older adult to use a computer

Benefits

3x rise in application users
81% improvement in user experience
NPS score went up from 25 to 65
Average time spent on the application shot up with better engagement levels

3x

Rise in Net-New Customers

160%

Increase in NPS Score

81%

User Experience Enhancement

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